His Highness emphasized the importance of maintaining the quality of the strawberry product and the use of modern technologies in strawberry farming, along with expanding marketing operations for strawberries significantly.

This came after His Highness the Prince of the Al-Qassim region visited today the Strawberry Festival held in King Abdullah Civilization Park in Al-Bukayriyah Governorate, with the participation of several distinguished farms engaged in strawberry production and the related processing industries.

His Highness the Prince of the Al-Qassim region blessed the festival for its growth and development in the quality of the product and the diversity of participation in the Strawberry Festival. Additionally, His Highness applauded the nation's citizens for taking advantage of the Strawberry Festival, noting the economic opportunities it offers within this field, and mentioned that their participation in the festival is a source of pride and honor.

His Highness toured the festival, took an overview of the strawberry production by the farms in Al-Bukayriyah Governorate, and also observed the exhibits of participating government agencies, private sector entities, and charitable organizations.

Following the tour, His Highness honored the sponsors, supporters, and participants who contributed to the success of the Strawberry Festival in Al-Bukayriyah Governorate.