Arab Press

بالشعب و للشعب
Tuesday, Mar 03, 2026

Surge in iPhone sales sees Apple's profits double

Surge in iPhone sales sees Apple's profits double

A surge in iPhone sales, especially in China, has led to a doubling of profits at Apple since the start of the pandemic.

The results reflected "optimism" about the days ahead, Apple's boss said.

Rival tech firm Facebook also reported bumper revenues and profits.

But the social media giant warned Apple's latest software release could undermine its prospects later in the year.

Apple has seen sales of its phones, apps and other devices rise throughout the pandemic, as consumers spent more time working, shopping and seeking entertainment online.

Customers continued to upgrade to Apple's new 5G phones which were rolled out last year, and also bought Mac computers and iPads to tackle working and studying from home, the firm said.

Fitness and music apps also saw a lockdown boost.

Sales to China nearly doubled, leading to overall revenues for the first three months of this year of $89.6bn (£64.2bn), more than 50% up compared to a year earlier.

Profit was $23.6bn, up from $11.3bn for the same period last year.

"This quarter reflects both the enduring ways our products have helped our users meet this moment in their own lives, as well as the optimism consumers seem to feel about better days ahead for all of us," said chief executive Tim Cook.

Paolo Pescatore, analyst with PP Foresight, said it was "another blowout quarter" for Apple.

"The iPhone remains a core product and gateway to the Apple universe," he added, providing Apple with "a key launchpad" to sell further services.

Sophie Lund-Yates, Equity Analyst at Hargreaves Lansdown said customers had proved willing to "splurge on big-ticket items thanks to a global shift to working from home, and the fact people have found comfort in treating themselves".

"The sheer scale of Apple's sales is testament to the grip that shiny embossed piece of fruit has on global consumers," she added.

Facebook, which relies on sales of advertising rather than consumer electronics, also saw bumper revenues and profits in the first three months of the year.

The time spent by consumers at home, and the spending power that shifted online, translated into revenues of $26.17bn, outpacing analysts predictions. Profit was also higher than expected at $9.5bn.

Facebook said in coming months it expected revenue to be stable or grow moderately, and admitted a new feature released this week by Apple - an option for users to prevent apps from collecting user data - could "significantly" hurt its business.


It's not just Apple and Facebook who have posted astonishing profits this week. Google and Microsoft announced eye-watering quarterly figures yesterday too.

That may not be surprising to many. Global lockdowns have made people work and play more online. What's less clear though was whether this was a pandemic bounce? Or have people permanently changed their behaviour? These figures certainly suggest the latter.

Apple's figures across multiple sectors, across the world, are exceptional. In places like China, which has mostly been lockdown-free in recent months, sales were up dramatically. Facebook's figures too, show that advertisers are feeling bullish about online spending.

Almost all of Facebook's revenue is from ads, so when Facebook is doing well, that usually suggests we're buying more things on the internet. Amazon's quarterly figures are out tomorrow, and they too are expected to have had a bumper quarter. Big Tech's pandemic bounce is increasingly looking like a trend.

The two companies are locked in a stand-off after Apple announced the latest version of its iOS operating system this week.

A new feature will prompt device users to decide whether they are happy for their data to be collected by apps. Many are likely to say no.

But user data is a large reason why Facebook's ad-based business model is so profitable. It allows advertising to be targeted and monitored for efficacy.

Facebook saw a rise in monthly active users, however, which were up by 10% at 2.85 billion.

On Tuesday Google's parent company Alphabet reported a record profit in the three months to March as its advertising revenue swelled by a third.

The firm credited "elevated consumer activity online" for its results as populations around the world spent more time indoors at home to avoid the spread of coronavirus.

Newsletter

Related Articles

Arab Press
0:00
0:00
Close
No Verified Confirmation of Ronaldo Departure Linked to Iran Conflict or AFC Suspension
No Verified Evidence of Israeli Intelligence Arrests in Qatar or Saudi Arabia
Drone Attack Forces Temporary Shutdown of Saudi Arabia’s Largest Oil Refinery
Israel Intensifies Air Campaign in Tehran as Iran Expands Regional Retaliation
Iranian Strikes Escalate Middle East Conflict, Drawing Saudi Arabia Closer to Wider War
No Verified Confirmation of Drone Strike on King Fahd Causeway Amid Regional Tensions
No Verified Evidence Saudi Crown Prince Is Seeking to Weaken Israel Amid Regional Tensions
Reports Emerge of Drone Strike Near US Embassy in Saudi Arabia as Americans Told to Shelter
Saudi Arabia Weighs Strategic Options as Tensions With Iran Intensify
Iran Expands Strikes on Saudi and Qatari Infrastructure, Opening a New Front in Gulf Conflict
Western Navies Sound Alarm as Russian Shadow Tankers Transit NATO Waters in Defiance of Sanctions
U.S. Embassy in Riyadh Struck by Drones Amid Escalating Iran Conflict
Imola Emerges as Standby Venue if Bahrain or Saudi Arabia Grands Prix Are Cancelled
Uncertainty Clouds $24 Billion Gulf Investment Linked to Paramount–WBD Deal
Middle East Strikes Disrupt Qatar LNG, Saudi Refining and Israeli Energy Fields
Gulf States Signal Possible Collective Action Over Iran’s Escalating Strikes
Saudi Arabia Summons Iranian Ambassador After Cross-Border Attacks
Saudi Arabia Intercepts Drones Targeting Ras Tanura Oil Refinery as Conflict Escalates
Saudi Arabia Clarifies It Supported Diplomacy With Iran, Not Military Escalation
Putin and Saudi Crown Prince Confer on Escalating Iran Crisis
Drone Strike Forces Shutdown of Saudi Arabia’s Largest Oil Refinery
Saudi Arabia Signals Harder Line on Iran as Regional Conflict Deepens
Strikes in Qatar and Saudi Arabia Pull Energy Infrastructure Deeper Into Expanding Middle East Conflict
U.S. and Israel Intensify Strikes on Iran as Conflict Expands to Lebanon and Gulf States
Violent Pro-Iranian Protesters Storm U.S. Consulate in Karachi
Missile Debris Sparks Fires at Dubai’s Jebel Ali Port Near Palm Jumeirah
Iran Strikes U.S. Fifth Fleet Headquarters in Bahrain Amid Wider Gulf Retaliation
Emerging Saudi–Turkish Alignment Draws Attention as Potential Strategic Challenge for Israel
Saudi Arabia Unveils $100 Billion Technology Investment Fund to Accelerate Post-Oil Diversification
Saudi Arabia Reaffirms Firm Commitment to Two-State Solution in Renewed Diplomatic Push
Saudi Arabia Launches Central Kitchen in Gaza to Deliver 24,000 Meals a Day
Saudi Arabia Announces $346 Million Support Package for Yemen in Renewed Humanitarian Push
Saudi Investors Increase US Equity Exposure Amid Domestic Market Weakness
Saudi Arabia Unveils Major Desert Gas Development in Strategic Shift Toward Diversified Energy Growth
Satellite Images Indicate Increased Aircraft Presence at Saudi Airbase Hosting US Forces
Telephone Diplomacy Sparks Tensions Between Two Key US Allies After Trump Intervention
Asian LPG Prices Surge After Damage Forces Saudi Aramco Export Disruptions
Saudi Arabia Unveils $100 Billion AI Infrastructure Fund to Challenge US and China
Saudi Stocks Close Lower as Tadawul All Share Index Falls 1.28 Percent
Saudi Arabia Launches Smart Mapping System to Enhance Pilgrim Experience at Holy Sites
Cristiano Ronaldo Acquires 25 Percent Stake in Saudi-Owned Spanish Club Almería
U.S.–Saudi Relations Balance Transactional Deal-Making with Expanding Strategic Ambitions
Israel’s President Herzog Signals Cautious Message on Saudi Ties at UAE Iftar in Tel Aviv
United States and Saudi Arabia Strengthen Security Ties with Joint Explosive Ordnance Disposal Exercise
Saudi Arabia Responds to Israel–UAE Moves in Somalia as Regional Rivalries Intensify
Saudi Arabia Showcases Expanding Defense Ambitions at World Defense Show 2026
SECRETARY RUBIO on IRAN: Iran poses a very great threat to the United States, and has for a very long time.
Larry Summers, the former U.S. Treasury Secretary, is resigning from Harvard University as fallout continues over his ties to Jeffrey Epstein.
U.S. stocks ended higher on Wednesday, with the Dow gaining about six-tenths of a percent, the S&P 500 adding eight-tenths of a percent, and the tech-heavy Nasdaq climbing roughly one-and-a-quarter percent.
Nvidia posted better than expected results for the January quarter on Wednesday and forecast current quarter revenue above market estimates.
×